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International Journal of Innovation and Scientific Research
ISSN: 2351-8014
 
 
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Various Factors Affecting E-commerce


Volume 15, Issue 2, June 2015, Pages 307–312

 Various Factors Affecting E-commerce

Wagisha Jain1

1 Department of Technology Management, University of Bridgeport, Bridgeport, CT06604, USA

Original language: English

Copyright © 2015 ISSR Journals. This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.

Abstract


E-commerce is the procedure of doing business through computer networks and Internet. In this Paper, we have analyzed the various factors affecting the growth of E-commerce such as technology, market, supply chain and security. With the ability to track customer's activities, mapping their social networks and come close to them proactively, present personalized offerings and administer individual lifecycle has changed the E-commerce over the past few years. The success of the virtual store depends on many issues such as security, trust etc. Research was undertaken to authorize and create the relative significance of these attributes. E-commerce which was basically started in early 90's had taken an immense leap over the world but security and economic market are some of the hindrances which affects the growth of online business. The major advantage of E-commerce over traditional way of shopping is that customers can browse online shops, compare the prices and order the merchandise sitting at home with their laptops or PC's. This paper divulges that E-commerce is restricted and complex practice which involves the utilization of a focused cross-functional team to undertake a variety of barriers along the way.

Author Keywords: E-commerce, Technology, Market, Supply Chain and Security.


How to Cite this Article


Wagisha Jain, “Various Factors Affecting E-commerce,” International Journal of Innovation and Scientific Research, vol. 15, no. 2, pp. 307–312, June 2015.